Chris Gough Palmer

Chris, together with Marina Greaves, owns The New Black, the Johannesburg-based creative agency responsible for Angama’s corporate identity. Chris is way too modest to admit that he is one of South Africa’s foremost typographers. He had to overcome extreme disappointment that we use Land Cruisers and not Land Rovers at Angama Mara. Tough to be such a traditionalist but then again just look at the wordmark he designed for us – pure genius.